Essential guides to making your picks

This is precisely the kind of brain-power I expect from The Lou faithful - an ESPN guide to picking teams based on the following criteria:

- Best Unis

- Fight between mascots

- Celebrity alums

- Inverse graduation rate

- Coach appearance (it's a shame that Cal didn't make the tourney - Ben Braun is a sharp-dressed man)

- Collegiate beers

- Street cred + Religious creed

- Cheesy slogans

- Non-hoops jocks

I'm not messing around here - ignore this guide at your own peril.